Lotus

Lotus

Lotus Cars is a British automotive company that designs and manufactures high-performance sports cars, racing cars, and other specialty vehicles. The company was founded in 1952 by engineering genius Colin Chapman, who is widely regarded as one of the most innovative and influential figures in the history of motorsport. Chapman's philosophy of "simplify, then add lightness" became a guiding principle for Lotus and helped to establish the brand as a pioneer of lightweight, agile, and highly responsive vehicles. Based in Norfolk, England, Lotus has continued to innovate and push the boundaries of automotive engineering for over half a century.

The first Lotus car, the Mark I, was a single-seater sports car designed by Chapman and built in a garage in London. It was soon followed by the Mark II, which featured a more powerful engine and improved aerodynamics. Lotus gained international recognition in the 1960s with the introduction of the iconic Lotus Elan, which was known for its superb handling and race-proven technology. Other notable models from Lotus include the Esprit, Elise, and Exige.

The current CEO of Lotus is Phil Popham, who was appointed in 2018. Popham has extensive experience in the automotive industry, having worked for Jaguar Land Rover, Sunseeker Yachts, and other leading companies. He is committed to driving innovation and growth at Lotus, while remaining true to the company's heritage and core values. Lotus is currently owned by Chinese automotive company Geely, which has invested heavily in the brand and is working to expand its global reach while maintaining its reputation for exceptional performance and engineering.